同期举办：全球葡萄酒中国鉴评体系品鉴
And China Wine Rating System for Global Wine (CWE) Assessment 2018
2018年05月14日-16日丨国家会展中心-上海 · 虹桥
May 14-16, 2018丨National Exhibition and Convention Center-Hongqiao·Shanghai
SUPER WINE 2018 2018年05月14日-16日丨国家会展中心-上海 · 虹桥
May 14-16, 2018丨NECC-Hongqiao·Shanghai
展会概括
上海国际葡萄酒及烈酒展览会作为中国进出口酒类行业最专业的采购交易会之一，目前已在上海成功举办过数十届，累计展
出面积已超过十五万平米，积累了数十万家国内外优秀供应商及买家资源。展会共吸引来自全球四十多个国家和地区累计数千家
顶级优秀供应商携带数万类酒类商品前来参展参会。该展会在运营过程中分别得到上海市酒类专卖管理局、上海市酒类流通行业
协会、上海市酿酒专业协会、上海市进口食品企业协会、国际洋酒协会、法国香槟协会、法国干邑协会、墨西哥龙舌兰酒业协会、
香港葡萄酒商会及各国使馆、领馆等国内外政府部门与相关行业组织的大力支持和参与；同时，也引起法国、德国、意大利、西
班牙、智利、南非、美国、阿根廷、葡萄牙与澳大利亚等海外组织的关注，纷纷组团参与该展会。众多海外行业组织希望能借助
上海这一展示窗口与交易平台，将更多更好的优质葡萄酒与烈酒商品引入中国，以争取中国庞大的市场份额和满足巨大的消费需
求。为能更好给国内外酒饮企业搭建一个宣传、展示与合作的平台和好的市场营销途径。高登商业与酒类主管部门等单位将于
2018年05月14日-16日在国家会展中心（上海）举办“2018第十九届上海国际葡萄酒及烈酒展览会”。此次展会将是中国进口酒
不容错过的采购盛会，主要是帮助国外葡萄酒和烈酒企业进入中国市场提供绿色通道与合作平台。同时，能帮助国内外酒饮企业
在展会期间树立企业品牌形象，实现企业的销售目标和扩大中国的酒饮消费市场的规模。
丨Exhibition Review
As one of the most professional purchasing fairs in Chinese import wine industry, Super Wine has been successfully held tens of
editions in Shanghai with an exhibition area of more than 150,000 sq m，which has accumulated hundreds of thousands of
first-rank wine suppliers and professional buyers. The previous events have attracted thousands of first-rank wine suppliers and
tens of thousands of professional wine buyers from more than 40 countries and regions around the world coming to exhibit
thousands of wines and spirits. In this process, the fair has respectively received strongly support and active participation from
Shanghai Wine Monopoly Bureau, Shanghai Association For Liquor and Sprits Circulation, Shanghai Drinks Association,
Shanghai import Food Enterprise Association, IFSP, Comité Champagne(CVIC),COGNAC, Mexico Tequila Association, Hong
Kong Wine Merchants’ Chamber of Commerce as well as numerous Embassies and Consulates, etc. domestic and overseas
GOVs and related industry organizations. Meanwhile, the fair also attracted the attention from international organizations of
France, Germany, Italy, Spain, Chile, South Africa, United States, Argentina, Portugal and Australia to participate in by National
pavilions. More and more international industry associations expect to bring more high quality wine & spirits to China market with
the help of this display window and trade platform of Shanghai in order to strive for larger market shares and meet huge
consumer’s demands.In order to build up a promotion, display and cooperation platform and provide a better approach of
marketing and sales for wine enterprises at home and abroad, Golden Commercial and alcoholic drink authorities are scheduled
to hold “The 19th Shanghai International Wine & Spirits Exhibition 2018” on May 14-16, 2018 in National Exhibition and
Convention Center (Shanghai). Aiming to provide a green channel and cooperation platform to help overseas wine and liquor
enterprises to enter Chinese market, this event will become a must-come event of China imported wine, as well as a good
opportunity for domestic and foreign alcohol drink industry enterprises to set up their brand images during the Super Wine 2017
to achieve its corporate sales objectives and expand China's wine market share.
SUPER WINE 2018 2018年05月14日-16日丨国家会展中心-上海 · 虹桥
May 14-16, 2018丨NECC-Hongqiao·Shanghai
同期活动丨Concurrent Activities
展会同期还将举办“全球葡萄酒中国鉴评体系”（CWE）品鉴、鸡尾酒挑战大赛 、大师班 、国际进口酒类标签论坛及多
场品酒会等活动，通过以上活动的举办聚焦行业前沿的高端研讨会、务实高效的专业买家对接会、现场互动的技术交流会、权
威专家的国别市场及政策解读会等，丰富的展会内容向业内人士以及社会各界传递最新、最全的行业资讯。“全球葡萄酒中国
鉴评体系”（CWE）由中国食品工业协会果酒专家委员会牵头并邀请众多国际知名的葡萄酒专家组成专家评委团共同制定中国
葡萄酒价值评价体系，开创了中国在世界葡萄酒史上新的打分机制和评审系统。该大赛参与者来自全球40多个国家和地区的数
万家葡萄酒生产企业以及酒庄，大赛以严格的标准，公平的评比机制为每个参与者打造国际优质葡萄酒的交流平台，寻找属于
中国消费者口味的世界优质葡萄酒，推动葡萄酒文化在中国的发展。
Along with Super Wine 2018, the concurrent events include “China Wine Rating System for Global Wine (CWE) Assessment”、
“Cocktail Challenge Contest”、“Masters Classes”、 “International import Wine & Spirits Labeling Forum ” ,A Bite of Fine Wine
Tasting Sessions” , etc. By organizing these activities, focusing on high-end seminars of industry forefront, pragmatic and
efficient professional buyer presentations, on-site technical exchange and communication meeting, authoritative experts from
different countries to introduce and interpret the related government regulations, etc., the organizer aims to deliver the latest
and most comprehensive industry news and information to all participants. China Wine Rating System for Global Wine (CWE),
led by China Food Industry Association (Expert Committee on Wine & Cider),Which has invited many international well-known
wine experts expert jury to jointly set out Chinese wine value evaluation system, has initiated a new Chinese scoring
mechanism and evaluation system in the history of the World Wine Awards. CWE has attracted tens of thousands of world wine
producers and chateaus from more than 40 countries and regions to participated in. With strict contest standards and impartial
competition mechanism, CWE aims to build international quality wine exchange platform for each participants, in order to seek
for selected wines worldwide specially for Chinese consumer tastes as well as promote the development of wine culture in
China.
丨China Wine Rating System for Global Wine (CWE)
丨Our Score
全球葡萄酒中国鉴评体系
全球葡萄酒中国鉴评体系（简称CWE）是中国食品工业协会葡萄酒果酒专家委员会基于多年对中国葡萄酒消费者的研究及中
国消费者的饮食文化特点、饮酒习惯以及餐酒搭配偏好，而创设的具有中国特色的葡萄酒鉴评体系，也是中国目前唯一的葡萄酒评
分体系。该体系的目标是帮助消费者更好地认知葡萄酒，同时帮助生产商和进口商更好地了解中国葡萄酒消费者和中国市场。葡萄
酒品鉴家是唯一授权的全球葡萄酒中国鉴评体系推广运营机构。
China Rating System for Global Wine (CWE) is Chinese wine evaluating system which established by China National Food Industry Association &
China Top Wine Committee (CNFIA) and based on manyyears research of Chinese consumers and Chinese wine market, considering consumers wine
drinking habits and Chinese food cultures, At present, CWE is the only one wine rating system in China. The goal is to help consumers to gainwine
knowledge and help producers/importers to better understand Chinese consumers and its wine market.Winevaluator is the exclusive official authorized
organization to promote and operate CWE globally.
国际标准展位：
A：国内企业：16800.00/展期（RMB） 3m×3m
B：国外企业： 4800.00/展期（USD） 3m×3m
注：标准展位（包括：三面白色壁板、中（英）文楣牌制作、咨询桌一张、折椅二张、地毯满铺、展位照明、220V/5A电源插座一个、废纸篓一
个。另将免费提供冰桶、冰块、酒杯及保洁服务等。）
室内光地：
A：国内企业：1500.00（RMB）/平方米/展期
B：国外企业： 480.00（USD）/平方米/展期
注：（最少36平方米起租）“光地”只提供参展空间，不包括展架、展具、地毯、电源等。
International Standard Booths:
For overseas enterprises: USD 4800.00/Expo; 3m×3m
Each standard booth consists of 3-sided white partitions, bilingual fascia board, 1 information counter, 2 folding chairs,
fully-floored carpet, 2 arm spotlights, 1 220V/5A power socket and 1 wastebasket. And wine glasses, ice cubes, a ice bucket and
cleaning service are freely.
Indoor Raw Space:
For overseas enterprises: USD 480.00/Sq.m.
Note: The raw space (minimum 36 sq.m.) only supplies a show space excluding stand frames, show
equipment, carpet and power supply, etc.
May 14-16, 2018
Shanghai, CHINA
19
NECC-Hongqiao·Shanghai
丨Participation Fees
SUPER WINE 2018 2018年05月14日-16日丨国家会展中心-上海 · 虹桥
May 14-16, 2018丨NECC-Hongqiao·Shanghai
参展费用
套餐计划：
A：参展赠送品鉴样品 B：参加品鉴赠送展位
Package plan:
Package A:Participate superwine get CWE free
Package B:Participate CWE get booth free
注：详情请向组委会工作人员进行索取，SUPERWINE组委会联系电话:（86-21）6439-6190
CWE组委会联系电话（86-21）5265-9996
Note: To learn more information,please contact SUPERWINE organizing committee'
Tel (86-21) 6439-6190.And CWE organizing committee'Tel (86-21) 5265-9996
2018年05月14日-16日丨国家会展中心-上海 · 虹桥
May 14-16, 2018丨NECC-Hongqiao·Shanghai
目标观众丨Target Audience
SUPER WINE 2018
·上海区域与外埠城市的酒类生产商、进口商、代理商、运营商、经销商以及葡萄酒爱好者：超过30万家批发商、经销商及零售商；
近千家四星级以上的酒店；近十万家高档西餐厅及大卖场、免税店、夜场、高档会所等
·酒行业贸易及商零售：进口商、批发商、销售代表、专业零售商、专业连锁零售店等
·大型超市和普通超市：大型超市和普通超市采购中心、饮料采购经理、葡萄酒行业经理、大型超市和普通超市经理等
·咖啡厅、酒店和餐厅：各大酒店及夜总会及餐厅（餐饮经理、侍酒师）、连锁餐厅和连锁酒店等
·免税经营行业：免税经营者、船具商、免税店、具有采购部门的航空公司、具有采购部门的邮轮和渡轮公司等
·电子商务行业：葡萄酒及烈酒类网站设计师、此类网站的葡萄酒和烈酒买家等
?The wine producers, importers, agents, anddistributors and wine lovers in Shanghai region and the region out of town：More than 30
thousand liquor wholesalers, distributors and importers, nearly 4,000 retail outlets; nearly 10 thousand four-star hotels、 high-end restaurant and
retail outlets, duty-free shops, night market, high-end clubs, etc.
?Wine traders and retailers: importers, Dealer, wholesalers, sales representatives, professional retailers, professional super-chain stores, ect.
?General Merchandise Stores and Ordinary Supermarkets: GMS and ordinary supermarket purchasing centers, drink purchasing managers,
wine sales managers, GMS and ordinary supermarket managers.
?Cafe, Hotel and Restaurants: All kinds of hotels, night clubs and restaurants (Catering manager, sommelier), chain restaurants and chain hotels,
ect.
?Duty free operation lines: duty free operators, ship tools merchants, duty free shops, airline companies with purchasing centers, Cruise and ferry
companies with purchasing centers.
?E-Business lines: Wine and spirits website designers and buyers, ect.
SUPERWINE组委会联系方式CWE组委会联系方式
电话/Tel:15700098052 QQ205146935
传真/Fax:（86-21）54221039
E-mail:205146935@qq.com
联系人：穆清先生
